An Introduction

Tuesday, October 17, 2017
1:30 pm to 3:30 pm Eastern Time

Sorry, these Sustainability Network resources are no longer available.
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In this 2 hour webinar, we will take the mystery out of Google Analytics. We’ll show you two key techniques that transform Google Analytics from a curious set of numbers to a powerful tool to make sure you’re getting the most out of your online efforts.

Learning outcomes:

– A brief overview of Google Analytics: what it can and cannot do for you
– How to track the key metrics that help your organization succeed
– How to measure the impact of your social media, email and online advertising efforts